Once the writing is done, the hard part is making sure potential readers know of your writing’s existence. With the simultaneous decline of independent bookstores and the rise of Amazon and chain bookstores, buyers who like to browse through books, as opposed to pointing and clicking, may find the selection to be limited to mainstream best sellers.
While searching what online merchants are offering Enabling Creative Chaos, I was mystified by the book’s presence on one vendor’s website: Target. I subsequently found this New York Times article, which explains how the discount retailer has managed to cultivate buyers for books that might not sell in such large numbers elsewhere.
I’m guessing that my book is being sold online through a link via Amazon, but if anyone sees Enabling Creative Chaos on a Target shelf or display, snap a photo and let me know!
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